Full Case Studies

Funnel Optimization Case Studies

bodyfx-testimonial_cover

WHO THEY ARE:

An online fitness training company for people of any fitness level that has over 3+ million success stories.
certustrading-video-testimonial

WHO THEY ARE:

Certus Trading helps you achieve trading mastery through simple, easily-executable strategies that allow you to have sustainable, long-term profits
passthehoney

WHO THEY ARE:

The first convenient single-serve honeycomb producer.

Technical Case Studies

See our current funnels and what we did

Launch Size:

$5 – $10 million per funnel launch, Several times per year

Affiliates with Sales:

250+ per funnel launch

Types of Funnels:

Webinar, PLF, Video Sales

WHAT WE DID:

  • Setup Google Tag Manager and Facebook tracking code, including data-layer event tracking.
  • Setup real-time API driven event tagging in InfusionSoft (including video consumption tags).
  • Setup public-facing launch pages (mini course lessons) with automated timed launch sequencing.
  • Integrated InfusionSoft campaign with Klaviyo and with proprietary back-end membership system.
  • Created custom-styled InfusionSoft order forms, upsell pages, and thank-you pages for front-end and upsell offers.
  • Configured affiliate program products and commissions, emails, banner resources and links
  • Setup a custom-styled affiliate application form and back-end followup system.
  • Setup the daily affiliate engagement email broadcasts.
  • Setup and create logistics on the prospect and customer autoresponder sequences.
  • Assisted in setting up regular SMS broadcasts to affiliates.
  • Held regular strategy meetings with Key decision makers at Amazing to ensure necessary changes to drive conversions are processed quickly.
  • Implemented code and campaign modification for GDPR compliance.

Launch Size:

Multi-million per year.

Types of Funnels:

Video Sales Letter, Webinar, Long Copy Sales

WHAT WE DID:

  • Streamlined stats with double redundancy for more accurate business insights
  • Consulted on all top-level technology integration to futureproof launches
  • Setup Google Tag Manager and Facebook tracking code, including data-layer event tracking.
  • Setup real-time API driven event tagging in InfusionSoft (including video consumption tags) to increase marketing engagement.
  • Setup public-facing launch pages (mini course lessons) with automated timed launch sequencing.
  • Setup several membership sites for content delivery with complex marketing and sales integration.
  • Setup Tracking Stats for Multiple different softwares (Infusionsoft, Mailchimp, Facebook, etc).
  • Setup Drip Campaigns.
  • Setup Deadline funnel Campaigns.
  • Setup Kartra Campaigns.

Launch Size:

Seven figures

Types of Funnels:

Webinar

WHAT WE DID:

  • Configured LAMP hosting account to optimize speed and reliability for pages.
  • Designed and developed CertusTrading.com and auxiliary sites on a LAMP + WordPress platform.
  • Setup InfusionSoft-driven membership system for multiple product memberships to increase engagement and decrease churn.
  • Setup InfusionSoft campaigns for multiple automated marketing funnels using StealthWebinar and Everwebinar and InfusionSoft API programming to increase automated sales engagement.
  • Setup integration with SendGrid for email broadcasting via InfusionSoft API to increase deliverability.
  • Setup JV Partner tracking functions for live event promotions to increase business insights.
  • Setup Google Analytics, Google Tag Manager, and Heap Analytics for campaign performance analysis to increase business insights.
  • Implemented code and campaign modification for GDPR compliance to reduce risk and increase compliance.

Launch Size:

$1.1M In Revenue And Over 200,000 Opt-ins From This Funnel Over The Last 18-Months

Types of Funnels:

Evergreen Sales Funnel from Subscriber Opt-in to Core Offer Purchase – Including Design of Internal Value Pages & Sales Pages

WHAT WE DID:

  • Rebranded Website In Order To Increase Organic Conversions And Position Product Better
  • Directed Strategy On Funnel Structure From Opt-in Pages To Sales Page Optimization In Order To Increase Conversions.
  • Rebuilt New Core Offer Sales Page – And Increased On-page Conversion By 200%.
  • Redesigned Order Form Pages – And Decreased Cart Abandon By 30%.
  • Streamlined Pixel Setup For Ad Network Tracking Across Facebook & Google.

Our Clients

Who We Have Worked With

Vision Tech Team has worked with some of the best information product marketers in the world. We’ve fine-tuned our services with experience and built an industry-leading design and development team.

Our Portfolio

View Our Recent Projects & Past Work

Want to get an idea of what our direct response design process looks like. Whether it is a Sales Page, Order Form, Upsell, Personal Brand Site, Corporate Brand Site etc, we have a proven formula for getting our designs to convert for your demographic and psychodemographic.